Lu&Co Boutique - Women's Clothing & Kid's Fashion Store

Lu&Co Boutique is a family-owned fashion and lifestyle store at 14 Stockton Street, Nelson Bay, serving the Port Stephens region of Newcastle. Its main collection focuses on women’s clothing, with new arrivals and seasonal edits from labels including Assembly Label, Kivari, Elka Collective, By Frankie, By Billie, Hall Store, Lilly Pilly, Summi Summi and Spicy Dugong. The range covers dresses, tops, knitwear, pants, jackets, denim, bags, jewellery, shoes and sunglasses, with brands such as Zafino, Luv Lou, Alias Mae and Kaarme Jewels adding accessories to the mix.

The boutique also has a dedicated children’s section called Sunee&Co. It brings together clothing and everyday items for babies, kids and mums, including tops, bottoms, bodysuits, dresses, jumpers, sets, books, toys, bedding and swaddles, plus Little Ones Skincare. The children’s range includes brands such as Juni, Jnr, Wylde the Label, Willow by the Sea, Winnie Parkes, Olas by Billie, Sandcastle Rascals, Banabae, Goldie + Ace and Kynd Baby. The store’s website describes this as a curated space within the boutique, making it a practical stop for parents shopping for several age groups in one visit.

Beyond clothing, Lu&Co stocks giftable pieces and lifestyle goods. Its gift guide highlights candles, gift cards, caps, hair claws, skincare and perfume, while the drinkware collection includes ceramic coasters and sets of cocktail glasses. Named products range from Lilly Pilly linen and cashmere pieces to By Frankie outerwear, Zafino earrings and children’s books such as Lunchbox Bible and nature-themed sticker activity books. The selection changes with new arrivals, seasonal drops and limited pieces, so availability can vary.

The store’s story is closely tied to family: Sunee&Co is named after the owners’ daughter, Miss Sunee, whose arrival inspired their interest in baby and children’s products. Lu&Co invites customers to shop in person or online, with local pickup available from the Nelson Bay store and same-day dispatch for online orders placed during store hours. It suits solo shoppers looking for considered women’s fashion, parents browsing for children’s clothing and gifts, and families wanting a broader mix of clothing, books and practical lifestyle items. Lu&Co holds a 5.0 Google rating from 81 reviews.